The AI Growth Engine
for Home Services

Your website, SEO, and paid ads: run daily, and fed by the revenue you actually close.
Websites. Search. Paid ads. One loop.
HVACPlumbingRoofingElectrical
Roots & trunkYour website

We run your website.

Fast pages built to book jobs, not win design awards. A page for every service you offer and every city you cover.

Everything else grows from the trunk, so Willow keeps it healthy, current, and answering the phone.

BranchesSearch

We grow your search presence.

Local SEO, your Google Business Profile, reviews, service-area pages: branches reaching into every neighborhood you serve.

So homeowners find you before your competitors, without paying for the click.

CanopyPaid ads

We manage your paid ads.

Google Search and Local Services Ads, tended every day. Budget moves toward the keywords, campaigns, and zip codes that produce booked revenue, and away from clicks that never call.

The returnClosed revenue

Every closed job feeds the tree.

When a job closes in your CRM, Willow traces it back to the exact ad, call, and page that produced it, then feeds that revenue into ad bidding and website copy.

Most marketers optimize for clicks. Willow optimizes for the jobs you actually banked. Your company's data, working for you.

In full leafThe difference

When did your agency last log in?

For most contractors, the honest answer is months. Same retainer, same recycled report, nobody in the account. Willow works your account every single day, and shows you the log.

Typical agency last login · 97 days ago
Willow · today 06:04 bids rebalanced  ·  06:11 copy test live  ·  07:32 $18,400 job matched to ad
Season one starts now

Plant Willow.

Set up in a week. Growing from day one. If your marketing isn't compounding, it's just spending.

© 2026 Willow · Grown for the trades
Growth 000% · Seed
Scroll · watch it grow